Pay-Per-Click Services

Tide & Type Co.

PPC Services That Drive Real Results

Why Partner With Us for SEO Success?

At Tide & Type Co., we don’t run generic ad campaigns. We build precision-driven PPC strategies that reflect your brand voice and align with real business goals.

Partnering with us means working with a team fully committed to your growth. Our approach blends data analysis with creative insight, turning ad views into real results. With clear communication, deep platform expertise, and a relentless ROI focus, we help you convert your ad spend into momentum that scales.

Whether you’re just launching or growing fast, we optimize every click, impression, and conversion to help you succeed.

Strategic PPC Management That Aligns With Your Business Goals

We believe pay-per-click advertising should be more than just clicks—it should deliver measurable business growth. That’s why our PPC Management services focus on more than just ad placement. We dive deep into your goals, your audience, and your market to build a tailored strategy that ensures every dollar works harder for you. From keyword research to bid strategy, we handle it all so you can focus on scaling your business with confidence.

Expertise in Google Ads, Bing Ads, and Beyond

Whether you’re advertising on Google Ads, Bing Ads, or both, we craft high-converting campaigns that get your business in front of the right people, at the right time. Each platform has its own quirks, and we know how to leverage them. With Google Ads, we zero in on search intent to capture high-quality leads, while Bing Ads helps you tap into a less competitive yet valuable market segment. You get maximum exposure with optimized performance across channels.

Social Media Advertising That Connects and Converts

Our Social Media Advertising services are built to create connections—not just impressions. From Facebook and Instagram to LinkedIn and TikTok, we help brands engage their ideal audience with scroll-stopping creative and conversion-focused targeting. Whether your goal is lead generation, brand awareness, or direct sales, we match your message with the platform’s unique strengths to achieve results that matter.

Landing Page Optimization to Maximize ROI

Clicks are just the beginning. Once visitors land on your page, we ensure they convert. Our Landing Page Optimization services focus on creating seamless user experiences that reduce bounce rates and boost conversion rates. Using data-driven design, A/B testing, and clear calls-to-action, we build pages that speak to your audience’s needs and drive more value from your PPC investment.

FAQ

What is PPC, and how does it help my business?

PPC (Pay-Per-Click) is a digital ad model where you pay only when someone clicks your ad. It helps drive fast, targeted traffic and potential leads to your business.

What’s included in your PPC Management services?

We provide comprehensive management including keyword research, ad creation, bid strategy, A/B testing, performance tracking, and regular reporting tailored to your goals.

Do you run both Google Ads and Bing Ads campaigns?

Yes, we manage both platforms. Each offers unique advantages, and running campaigns across both can increase your reach and improve cost-efficiency.

How much should I budget for a PPC campaign?

Budgets vary depending on your industry, goals, and competition. We help set realistic budgets that align with your ROI expectations and scaling plans.

How do you track PPC campaign success?

We focus on key metrics like click-through rate (CTR), cost per acquisition (CPA), return on ad spend (ROAS), and most importantly—conversion rates.

What’s the difference between PPC and SEO?

PPC delivers immediate traffic by paying for ad placement, while SEO improves your organic visibility over time. Ideally, both should work together in your digital strategy.

Is PPC a good option for small businesses?

Absolutely. PPC can be highly effective for small businesses with limited budgets, especially when targeting specific niches or local audiences.

How do you create high-converting landing pages?

We design pages based on user behavior, heatmaps, and A/B testing. Every element—from copy to layout—is optimized to encourage users to take action.

How quickly will I see results from PPC?

You can often see traffic results within days, but consistent performance and ROI typically emerge within the first 30–90 days of optimization.

Will I have access to my Google Ads account?

Yes. You retain full ownership and access. We manage the campaigns transparently under your account.

Ready to make waves? Let’s connect.

Let’s make waves together — contact us and set things in motion.