SEO Services: Local, Technical & Content | Tide & Type
Independent by nature. Considered in every detail.Ormond Beach, FL (386) 270-3111
SEARCH ENGINE OPTIMIZATION / INDEPENDENT CREATIVE STUDIO

Search Engine Optimization (SEO) Services

Be the answer when your customers search.

Good SEO makes your business easier to discover and easier to choose. We improve the technical foundation, content and local search signals that help the right people find you.

Search visibilityPerformance overview
DEMO
6-month example
Total clicks2,840 Sample metric
Impressions72.6K Sample metric
Avg. CTR3.9% Sample metric
Avg. position8.4 Lower is better
Organic visibilityIllustrative trend, not client data
ImpressionsClicks
Example search queriesIllustrative keyword patterns
local seo services 184 7.1
[service] near me 162 6.8
best [service] near me 117 7.3
[service] in [city] 93 5.6
how much does [service] cost 84 9.2
Concept dashboard · example queries & numbers · not actual results
STRATEGY MEETS CRAFT ROOTED ON THE COASTTIDE & TYPE SERVICES
OUR APPROACH

Visibility is the beginning. Being chosen is the goal.

We connect search demand, helpful content, and a technically strong website so the right people can find and trust you.

Technical clarity

Help search engines crawl, interpret and index a technically sound website.

Content that earns its place

Create useful pages aligned with the services and questions people actually search for.

Local relevance and measurement

Improve local signals where appropriate and review search traffic, calls and inquiries alongside rankings.

We look at what your customers actually search, where you already appear and where competitors have the advantage. Then we build a practical roadmap that connects rankings with relevant traffic, calls and leads.

BUILT AROUND YOUR BUSINESS

The pieces that make it work.

No fixed formula. We choose the right combination of services for the goals, audience and budget in front of us.

Explore packages & pricing

Technical SEO audits and fixes

Find the issues that stand between your content and discoverability.

Google Business Profile optimization

Help nearby customers understand what you offer and where you operate.

Local SEO and map visibility

Build location relevance where your business actually serves customers.

Keyword research and helpful content

Meet genuine search intent with useful information.

On-page optimization and internal links

Clear site structure, headings, metadata and internal navigation.

Rank tracking and conversion reporting

Measure search progress alongside meaningful business actions.

THE SERVICE, IN PRACTICE

SEO services built around how your customers actually search.

A local service business, a multi-location company and a business targeting national searches need different priorities. We begin with search intent, your existing website and the competitive landscape before recommending a monthly plan.

Local SEO and Google Business Profile

Make your business information, service categories and website pages clearer for customers searching nearby. We review Google Business Profile details, relevant local landing pages, citations and the consistency of the signals customers encounter.

Technical SEO and on-page improvements

Identify issues involving crawlability, indexability, page structure, internal linking, speed and structured data. Then prioritize changes that help search engines access useful content and help visitors navigate the site.

Content strategy and meaningful reporting

Research service and informational queries, improve existing pages, and develop genuinely useful content. We track relevant visibility, organic visits and inquiry actions rather than treating rankings as the only measure of progress.

SCOPE & CONSIDERATIONS

SEO is ongoing work, not a guaranteed ranking package. We explain priorities, reporting and the limits of what can be controlled before an engagement begins.

THE PROCESS

From search insight
to a stronger presence.

WORKING WITH TIDE & TYPE

A clear SEO engagement starts with understanding where you stand, what your customers search, and which improvements matter most.

  1. UNDERSTAND THE LANDSCAPE

    Discover

    Review site health, search demand, local visibility, and competing pages.

    WHAT YOU GETA clear search baseline
  2. SET THE PRIORITIES

    Plan

    Turn the findings into a practical technical, content, and local SEO roadmap.

    WHAT YOU GETAn actionable SEO roadmap
  3. DO THE WORK

    Improve

    Address priority fixes, strengthen useful pages, and improve internal links.

    WHAT YOU GETStronger search foundations
  4. MEASURE & REFINE

    Evaluate

    Review visibility, relevant traffic, and inquiries to guide the next steps.

    WHAT YOU GETReporting with purpose
SOME GOOD QUESTIONS

Answers before we begin.

Scope, responsibilities, deliverables and timelines are confirmed in a written proposal.

YOUR QUESTIONHow long does SEO take to work?
TIDE & TYPE CO.

SEO is an ongoing investment. Some technical improvements can be seen sooner, but meaningful organic growth often takes several months depending on competition and your starting point.

YOUR QUESTIONDo you provide local and national SEO?
TIDE & TYPE CO.

Yes. Local and national campaigns share a technical foundation but differ in search intent, competition, content and geographic targeting.

YOUR QUESTIONWhat does monthly SEO cost?
TIDE & TYPE CO.

Our local SEO plans start at $900 per month, with custom scopes for more competitive or multi-location campaigns.

YOUR QUESTIONWhat is the difference between local SEO and national SEO?
TIDE & TYPE CO.

Local SEO emphasizes geographic relevance, local search intent and business profiles. National SEO may focus more heavily on broader competitive topics and a different content strategy. Both depend on strong technical foundations and genuinely useful pages.

YOUR QUESTIONCan you improve my Google Business Profile?
TIDE & TYPE CO.

We can review and optimize eligible Google Business Profile fields, categories, services and related local signals. Whether a business appears in a specific map result depends on Google and is not guaranteed.

THE BIGGER PICTURE

More than one way to grow.

A great website is one part of the story. We connect visibility, experience, and follow-through—so the right pieces work together.

  1. BUILD VISIBILITY

    Get found.

    Be present when the right people start looking.

  2. MAKE AN IMPRESSION

    Get chosen.

    Give visitors a clear reason to trust your business.

  3. KEEP THE CONNECTION

    Stay connected.

    Make the next conversation feel effortless.