AI Search Optimization Services (AEO & GEO)
Be the business AI can find. And customers can trust.
Search isn't only a list of links anymore. We help businesses strengthen their technical search foundations, create useful answers and understand their visibility in AI-powered discovery—without promises no agency can make.
Search is changing. The fundamentals still matter.
Answer engine optimization (AEO) focuses on clear answers to questions. Generative engine optimization (GEO) concerns how useful, credible information may appear as references in AI-generated answers. These terms overlap—and neither replaces SEO.
We start with what can be controlled: important pages that search engines can discover, accurate descriptions of what your business provides, helpful content, links to relevant services and a clear path to make contact.
Google's official AI features guidance says familiar SEO practices remain relevant and there are no special technical requirements for inclusion in AI Overviews or AI Mode. We won't sell you a magic schema or guaranteed citation.
Understand AEO vs. SEOBe discoverable. Be useful. Be measurable.
Our approach connects three disciplines rather than inventing a separate set of AI ranking factors.
Keep the site accessible.
Indexability, navigation, relevant links and clean technical foundations matter.
Answer real buyer questions.
Make scope, process, comparisons and limits clear with verifiable information.
Watch the right signals.
Keep citations, search clicks and qualified enquiries separate.
The right work. Not just more content.
These capabilities can be included in a defined engagement. Every business has a different starting point, so individual deliverables and access requirements are agreed in writing.
Discuss a useful scopeTechnical search discoverability
Review indexability, canonical tags, crawl directives, links and relevant structured data. Fix the foundations before trying to scale content.
Answer-focused service content
Improve commercial pages, helpful comparisons and cost explanations around questions your actual buyers need answered.
Business information and credibility
Make services, location coverage and factual business claims accurate and consistent. Replace unsupported superlatives with verifiable detail.
Internal linking and topical architecture
Connect informative guides to the right services and pricing pages without creating dozens of duplicate keyword variations.
Citation and AI search visibility research
Investigate cited pages and grounding queries in reporting platforms that support them, with manual sampling clearly labeled where necessary.
Measurement that reaches the enquiry
Review platform-reported visibility, search traffic and qualified leads separately. Explain where attribution is limited or unavailable.
Where buyers discover answers.
There isn't one universal ranking or reporting system for every AI platform. We make the limitations of each source clear.
Google AI Overviews & AI Mode
Google says the usual SEO fundamentals remain relevant to AI features; there is no special optimization that guarantees inclusion.
Bing & Microsoft Copilot
Bing Webmaster Tools AI Performance shows aggregated citation activity, cited URLs and grounding queries for supported AI experiences. Citations are not clicks.
ChatGPT & other assistants
We can evaluate repeatable business-relevant questions where observable. Results differ by platform and prompt, and no universal ranking dashboard covers everything.
Understand. Improve. Learn.
Every engagement starts with the existing website and a genuine business goal, not a predetermined number of AI-generated articles.
Investigate
Understand your services, buying questions, current site, indexing, content gaps and available search data.
Plan
Determine whether technical fixes, better answers or reporting improvements matter most. Agree on a written scope.
Optimize
Improve important pages, internal links, verifiable business facts and useful supporting content.
Measure
Evaluate AI visibility signals alongside organic search and qualified enquiries, noting what the evidence cannot prove.
A citation isn't a click. A click isn't a customer.
Bing AI Performance reports aggregated citation activity from supported AI experiences, and Google Search Console includes visibility reports for generative search impressions. Neither report should be treated as a guaranteed lead count.
Where reporting is available, we review the visible signals alongside ordinary search queries, website actions and qualified enquiries. For other platforms, any manual answer tests are clearly labeled as samples.
How we measure AI search visibilityA plan you understand. Not an extra acronym to buy.
Our existing monthly SEO plans begin at $900, $1,500 and $2,500. Those are published SEO starting prices—not separate, fixed AEO or GEO packages.
AI-specific optimization, content updates and citation analysis are included only where a written proposal defines them. We can also discuss a focused project when ongoing management isn't the right fit.
Explore SEO plans and pricingHelpful context. Better decisions.
Explore the differences, costs, reporting and search changes behind a thoughtful AEO/GEO strategy.
AEO vs. SEO
Where AI search and traditional SEO overlap.
ANCHOR POINTSAI optimization cost
Understand scope before buying an acronym.
ANCHOR POINTSMeasuring AI visibility
Citations, impressions and business outcomes.
ANCHOR POINTSRecovering search traffic
Diagnose declining clicks before changing strategy.
Clarity before you invest.
Useful answers about AEO, GEO, pricing, deliverables and what can be measured.
YOUR QUESTIONWhat is the difference between AEO and GEO?
Answer engine optimization emphasizes making helpful answers clear. Generative engine optimization focuses on how information may be discovered and referenced in AI-generated responses. Their methods overlap with traditional SEO.
YOUR QUESTIONDoes AEO or GEO replace SEO?
No. Search engines still need accessible, indexable and useful pages. AEO and GEO add a focus on answer quality and visibility in AI-assisted discovery.
YOUR QUESTIONCan you guarantee we appear in ChatGPT, Copilot or Google AI Overviews?
No. No agency can guarantee a citation, ranking or placement in a particular AI response. Platforms differ in retrieval, presentation and reporting.
YOUR QUESTIONIs there special schema required to rank in AI answers?
Google states that there are no additional technical requirements for AI Overviews or AI Mode. Accurate schema can describe real page content but does not guarantee AI citations.
YOUR QUESTIONWhat does your AI search optimization service include?
Depending on the agreed scope, work may include technical SEO, content refinement, internal linking, factual business details and AI visibility analysis. Deliverables are defined in writing.
YOUR QUESTIONHow do you measure AI search visibility?
We review Bing AI citation data and Google generative search impressions where available, alongside normal search visibility and qualified enquiries. We do not treat citations as visits or sales.
YOUR QUESTIONHow much does AEO or GEO cost?
There is no separate fixed AEO/GEO package listed here. Tide & Type’s existing SEO plans start at $900, $1,500 and $2,500 monthly. AI-specific work is included only if the written proposal defines it.
YOUR QUESTIONHow long until we get AI search results?
There is no guaranteed timeline for citations, mentions, traffic or leads. We can estimate the scope of agreed technical and editorial work, but search platforms control their own results.